How to Make Your Small Office Look and Feel Bigger Than It Actually Is

8 Things your customers would appreciate if you know about them

How well do you know your customers? It requires a good amount of research in social psychology to understand customers behavior, however we have zeroed down on eight points to give you an insight on what things make your customers glued to you.. read on..

 

1. They value ‘Good Service’ more than ‘Fast Service’:

ICustomers who experience a competent, knowledgeable and an all encompassing service are likely to feel good about the service and chances are more that they will refer to their friends.

 

2. They love ‘Personalization’, they are likely to pay more for it:

Focus on ideas which are more personalized, be it a waiter taking care of every small need of your customer or your marketing executive assisting customer in all possible ways, basically if his need or problem gets resolved, he will be happy.

 

3. Customers will remember your name, if you remember theirs:

Simple, address customers in newsletters and other mailers by their names, it makes them feel special and it is a pleasant feeling. People become more receptive and attentive when they hear their names, use it your advantage and see the sales rising.

 

4. Goodwill need not be expensive:

Creating goodwill with customers is more to do with act rather than cost. Small gestures go a long way, from a small gift card to a Birthday Greeting, focus more on gesture, rather than cost.

 

5. Customer love stories:

A well told story is one of the persuasive form of writing available and it will never go out of fashion and your customers will appreciate it, stories have the power to transform your customers to another world and they correlate with them, better.

 

6. Innovating!!! Involve your customers:

Your customers are your best critic, they know where you have gone wrong, where are the flaws in your product, what new you can include in your offering and a lot of other insights which will help you come up with a better product. Don’t be shy to ask them, and give them space to open up.

 

6. Innovating!!! Involve your customers:

Your customers are your best critic, they know where you have gone wrong, where are the flaws in your product, what new you can include in your offering and a lot of other insights which will help you come up with a better product. Don’t be shy to ask them, and give them space to open up.

 

7. Sell ‘Time’, not ‘Money’:

Ever paid attention to how Beer companies sell good experience over the price involved in buying the product, they sell the moments, not the price at which customers can get it. Always remember, good memories are more appreciated over great savings.

 

8. Customers love surprises:

There is no substitute for surprises and your customers love it, it is one of the most rewarding things for your customer and they will gladly accept it. It can be anything, may be an offer, when your customer really need it or a scheme related with savings.